- Collateral
- Hotel and venue negotiation and management
- Food and beverage
- Stage set design and production
- Audio visual
- Show production
- Staffing
The Fuel Leadership event is a full-day business conference featuring an A-list lineup of top CEOs, bestselling authors, celebrity entrepreneurs, and world-class leaders. Its inaugural event, presented by EY and featuring Magic Johnson and Jessica Alba, among others, took place in Detroit.
Launching Fuel presented a number of challenges, such as how do you live up to the promise to be “the fusion of a business conference and a rock concert?” We designed a dynamic stage set that featured operational garage doors through which speakers could enter the stage, and a retractable lounge vignette for interview-style segments including 2 and 3 people.
There were complex logistics behind coordinating a full-day lineup of A-list speakers, each with their own riders and requirements, for presentations on stage as well as meet-and-greets with guests as various locations throughout the day.
The Fuel Leadership event is currently on tour with a growing calendar of stops nationwide in 2015 and 2016.
